Month: August 2017

Grace And Grooves LLC, Names, Logo(s):

graceandgrooves group by hetal joshi Leave a comment

Everybody in this world has their inspiration from somewhere or something. So do we and all our names. Just out of sky it did not come in our mind to get these names on our paper to register them as our own. With so many theories out there about names, we had to clear our own lists of all the DBA(s), Logo(s)….

logo

Our Logo in 2012. It had variations such as Grace And Grooves, Grace n Grooves, Grace Grooves, Grace & Grooves, etc.

Grace And Grooves LLC (2012) : This is sort of like additional information on how we got our name. As shared in link above on Grace And Grooves LLC(2012), we got our name from audiences. Topic 2 From Here.

 

 

 

Here’s little more to nail-biting situation we were put through for name!

PayPalLogo

One of other variation that was used…2012 onwards.

 

 

 

We encountered unforeseen challenges during our participation in this walk-in competition. When asked to provide the name of our dance company, we realized we had not yet established one and were unsure how to respond. It was surprising, as the event organizer had not disclosed the requirement for a company name prior to the competition and had accepted our entry without such information.

Despite this uncertainty, the grace, poise, and originality of our choreography spoke for itself. Our performance was even compared to a widely viewed YouTube routine with over a million views. Though this initially caused us some concern, our efforts were ultimately validated when we were honored with the first-place award.

We were informed that, should we win, we would need to provide a name by the end of the event for the purpose of announcing the results. We were the only participants without an official group or company name at the time, which made our entry stand out. It became apparent that the organizers were not in favor of unregistered participants, and this requirement seemed to reflect that preference.

cropped-logo-to-update-on-blog-cover.jpg

Our New Logo in 2015 September that we got made for Indian Folk Dances, Bharatnatyam and Fusion Dances. Bollywood was not really program back then. We started Bollywood off-late after September and logo was already done by then!!

During one of our early performances, a kind American attendee—married to an Indian—approached our team with a heartfelt compliment. Though she did not understand the language or the meaning of the song, she expressed that the choreography was so moving, it touched her deeply. Upon being asked, she specifically mentioned the final dance sequence as the moment that brought tears to her eyes.

The piece in question depicted the spiritual bond between Meera, a devoted follower of Lord Krishna, and the Lord Himself. Before the performance, the narrative was shared with the audience to provide context. The particular sequence that resonated with her portrayed Meera’s complete surrender to Lord Krishna through the Hare Krishna dhun (devotional chants), symbolizing her transcendence from the material world.

This touching duet was performed by Nirja Setty and her school friend (name withheld upon request), both adorned in custom-designed Kerala-style Tissue Pattu Pavadai. The fabric was specially ordered from India and the costumes were meticulously stitched and re-designed locally in Irving-Coppell, Texas, USA.

The emotional impact of the dance, especially as seen through the eyes of someone unfamiliar with the language but moved by its expression, marked a defining moment for us. It was in that very moment—when we were called on stage to receive the first-place award—that we spontaneously named ourselves Grace and Grooves. The name was spoken instinctively, and we immediately embraced it. It felt right. It felt like us.

The judges offered glowing feedback: “Beautiful choreography, dramatic appearances, well-executed, and stunning costumes and props.” One judge even asked, “How did you manage to choreograph something so beautiful to this song?”—a question we’ve since heard many times, and each time it brings us joy.

The choreography was created by Hetal Nagaraj, drawing from her rich training and inspirations. At the time, both performers were studying Bharatanatyam and Indian Folk Dance (pure forms) under our guidance. The intention was to prepare them as a duet team for an upcoming competition, pending audition results. While awaiting those results, we discovered this walk-in competition and decided to participate spontaneously.

This choreography has since won numerous awards—often back-to-back—and continues to captivate audiences. It’s a piece no one seems to tire of, and we continue to be humbled by the recurring question: “How did you do it?”

CALL NOW 972 979 2559 or Email : info@graceandgrooves.com

colors dance

Grace Creations Logo that was created much later. Before that,  several works were done in fusion dances.

Grace Creations(2013) :

Our name was directly inspired by an Indian artistic dance company based on the East Coast of the United States. From the moment we were introduced to their work—through a friend who shared their YouTube videos—we were captivated. This introduction occurred after our friend had seen Mrs. Nagaraj’s semi-classical performance and felt compelled to show us similar, inspiring content.

Another key source of inspiration was an Indian dance school in Georgia, USA, known for their beautifully executed and uniquely crafted fusion choreography. Both of these esteemed institutions are rooted in Bharatanatyam and have made a significant impact on the Indian classical and fusion dance communities in the U.S.

While we admired and began following their work, we were also committed to developing our own artistic identity. We infused a wide range of styles and dance forms into our choreography—sometimes staying within the boundaries of a particular tradition, and at other times pushing creative limits entirely. Nonetheless, all of our students received foundational training in the original classical forms to ensure the integrity and authenticity of each style was respected.

Much of our fusion choreography is performed under the banner Grace Creations—a creative extension of our artistic vision. Grace Creations would later evolve to perform independently in the years to come and is currently on hiatus.

CALL NOW 972 979 2559 or Email : info@graceandgrooves.com

Nruthyakala Dance Academy(2017) : The word comes from words Nruthya (or Nritya meaning dance) and Kala meaning Art. We had in mind several other names but we needed a name that goes for both the dance forms – Bharatanatyam and Indian Folk Dances(India). Main idea was to have Nruthya(Nritya meaning Dance) that is combination of Nritta and Natya – both;thus separating these two beautiful forms from all the other programs that we offer. Eventually, it may happen that Bharatnatyam and Indian Folk Dances may operate separately but until then this is it-we loved this as it best-fits our need!

CALL NOW 972 979 2559 or Email : info@graceandgrooves.com

Mirchi Dance Academy(2017): This word was decided last year! Very well, it came from Red Chillies Entertainment (An Entertainment Company in Mumbai, India). Mirchi(meaning hot pepper/chillies) is always a must have in plate if you have roots from Kathyavaad. Coming from hybrid-gujarati family, we were born eating tasty peppers/chillies with our all-time favorite theplas, stuffed paranthas or bajri-rotlas with all the other goodies. Some habits don’t go, they say! From our food plate to our DBA name. And you thought we don’t love Bollywood :)…Yes, bring it onn. It is tasty!

Kalasri and (often used kalashri by most media) Classical was as is acquisition, the name is not changed. Company was too teritorial for irving, keller, southlake and south irving to have logo rather on verge of shutdown until Ms. Hetal took it over.

Timeline of company, mergers and acquisitions.

Logo 2018 – Grace And Grooves was group until 2025. Here’s the logo until 2025 June 2.

In 2024, Hetal received the registered trademark for the company.

Here’s other company’s logo –

grace effects logo
g2 dance factory and g2 dance building sign
mirchi dance academy
texas all star
dhamaal events

Date: August 15, 2017 | June 2, 2025.

Website : www.graceandgrooves.com

Facebook : https://www.facebook.com/GraceAndGrooves

Twitter : https://twitter.com/GraceAndGrooves

Youtube Channel :https://www.youtube.com/channel/UCSbZYIr0EPzrfPNzH_0FcVw

Exclusively written by Hetal Nagaraj. Copyright Reach Media for Grace And Grooves | Grace Creations | Nruthyakala Dance Academy | Mirchi Dance Academy | 2011-current. This material may not be published, broadcast, rewritten or redistributed without permission.

Past Staff (Volunteer & Paid)

graceandgrooves group by hetal joshi 1 Comment

Past Staff (Volunteer & Paid)

One of our elite & trained gymnasts.-We did not train for gymnastics 🙂

Mrs. Swathi Burra, Irving-Texas :

She was volunteering with us for about 2 full years in lieu of her daughter’s dance fees from 2011-2013 and some months post 2013. Rest, we would gift her. A fabulous lady who knows how to treat people, understands queries and at times their concerns regarding costumes, jewelry, to just about anything. She has travelled around world and knew pretty much everything that anybody had queries regarding. 

Those 2-3 years when we started off doing regular lessons and filed for company name, we had people from outside US such as newly moved to US due to Green-Card Lottery, some moved to US on business visa or H1 visa from other countries while some like us who were pretty much settled where we were(Irving-Coppell). Times, we needed hand in backstage for costumes, makeup, ticketing, coordinating with organizers, collecting fees, checking the venues-this girl would get it all done. Some of these people had never spoken english or barely knew hindi and were an exclusive Telugu influenced. Swati was our big time help for all our south asian/indian programs for coordinating.

Till date, it is 2019 when we are editing this blog entry and we have received calls from organizers asking if its Swati they are talking to and they would start their talk in Telugu.

Journey with us :

We had just registered our company and formation was still going on with lot of other paper-work during that time and our Indian Folk Dances Program was pretty well established with private groups in Irving, Coppell, Valley Ranch Areas of Dallas and Denton County with over 30 students on an average. Some recreational while some only competitions in Indian Folk Dances and a few work-out groups for moms.

Recreational Folk Dances were only names as such because they would not bother to perform in US or anywhere at all or would perform only in Indian audiences in India which made us even more proud when we received compliments and in some cases, some certificates or awards as they would participate in India for various competitions during their visits to their homeland. 

Srinija Burra

Indian Folk Dancers, Bollywood And Amongst Very First Grace Creations Dancer.

Even after we were registered fully and almost all paper work was done, we were NOT committed to doing any regular community performances as Indian Folk Dances at competition level or even basic performance took us about fairly 10-12 classes for a good choreography to establish for an age group of 6 to 10 years. 

It was Ms. Swati’s decision however to prompt us to start Bollywood / Tollywood (Telugu Cinema Dances)/Indian Movie Dances.

And our very first Bollywood Group had its very first official performance in IANT  2013 under the name of Grace Creations-our non-competitive performing fusion company. And we started taking Bollywood students in groups targeting specific performances for community events.

Grace Creation, however, was formed with an inspiration from Indian dance companies in east-coast which Mrs. Nagaraj had been following in various social-media channels or as her idols or via her network of dancers in Ahmedabad, Mumbai, Rajasthan and Delhi. Our Students were already trained in Non-Indian Dances from Ballet Academy of Texas, and Coppell Dance Center(Now Prestige Dance Center) and we already had required Indian Dance knowledge of Indian Folk and Bharatnatyam that we needed to create fusion category of dances. 

But that was it, the group then dissolved as nobody was interested in regular community performances on monthly basis for Bollywood but instead wanted to move to Bharatnatyam when they saw Ms. Hetal Nagaraj teaching some classical work to college students who had come for competition related classes. 

Some students moved outside city itself while for others who stayed with us, shaped with us with our newly established structured program for Bollywood Dances. These students were also taking Indian Folk Dance Lessons from us as seperate programs and Bharatanatyam. In total, they would dance 1 hour per week for each program i.e. 3 hours total.

Looking back, if it wasn’t for the push of Ms. Burra, we would NOT have initiated the Bollywood-Tollywood or Indian Movie Dances Program and Grace Creations wouldn’t have existed so early. Initial plan was to launch Grace Creations in 2016, otherwise. Grace Creations is still our non-competing group for Bollywood students where now, most of our Musical Theatre Dances and acts happen in their respective categories and programs based on type/timeline of performance date. However, off-late in 2016 onwards, some of our fusion dances won 1st place non-stop in various competition from local, regional to state and national level.

Ms. Swati’s daughter, Srinija Burra was a fabulous recreational Indian Folk Dancer who was accepted in several competitions as Solo dance artist(Age 6) and was important part of our team. She has also won group Indian Folk Dance Competitions (Pure Folk and with respected judges/organizers with double degrees in fine arts-very proud of this young lady!) with our other 10 Indian Folk Dance Students. Srinija Burra has also been the student of the year and received discounts on our elite line of costumes rentals and several other perks that we offered from our sponsorships of our dances that time. 

Srinija & Nirja were often mistaken and switched in their solo performances by the organizers due to similarity in names and back then they would look very same! Best part was, both these girls would steal the show anywhere they would go, be it solo, duet or in group. All photographers, videographers and other parents who did not know us or these girls would take only their pictures and dance-videos with close-ups in-spite of being 10-15 dancers on stage without our informing them.

They were/are known to be the face and honor of Grace And Grooves LLC and often mistaken as Mrs. Hetal’s daughters or Mrs. Swati’s daughters as well. Nobody knew. Fun!

Today as well, till date in 2019, they are asked by various organizers who see our promo videos and pictures going out or in google search for modeling to dance assignments. A childhood friendship that shares some of the most beautiful memories that both the girls will cherish throughout their life! We are very blessed to have these young ladies as part of our family. 

Srinija was also the reason why we have student of the year today and was amongst our very first Student Of The Year :).

Thank you Swati for being our best one. We Miss You 🙂 This Blog post is exclusively for you! 

Blog Entries: Late 2017, April 3, 2019 with Srinija’s credits.

Copyright Reach Media for Hetal Nagaraj | Grace And Grooves | Grace Creations | 2012-2019. This material may not be published, broadcast, rewritten or redistributed without permission.